Capitale Cultura’s work is divided into three business sectors.
Cultural Development: focuses on the development of organizations and projects in the fields of culture and creativity using a management team and a network of professionals with multi-sectoral and international experience. It works alongside partner organizations, supporting and accompanying them in development, marketing, cross-media communication, innovation, internationalization, synergies, fundraising, content design and development, publishing, cultural and trade events.It also manages museum services through the new Cultural Services business unit, based in Lugano and mostly focused on the Swiss market.
It operates in Italy through Capitale Cultura SAS (Verona, Monza, Milan, Catania), in Europe through Capitale Cultura International SAGL (Lugano), and outside the EU by collaborating with the leading consultancy company in the US, Cultural Heritage Partners.
Our clients include: Fondazione Accademia Carrara, Fondazione Pordenonelegge.it, Fondazione Accademia Tadini, Fondazione Musei Senesi, Museo delle Culture di Lugano, Fondazione Perugia Assisi 2019, Art&Museums Exhibitions Xchange/Lingotto Fiere, Fondazione per la Cultura Torino, AST Vigevano, Municipality of Pesaro, Fondazione Antonio Ligabue, Municipality of Barletta, The Cal Pirelli, Giunti Arte Mostre e Musei, Fondazione Arte Contemporanea Lugano, Associazione Italia Jazz, Newton Lab-Gruppo 24 Ore, Istituto Europeo di Design, Associazione Parmaiocisto (Parma Entrepreneurs Association), Italian Association of Unesco World Heritage Sites.
Audience & Business Development: works together with operators in the media and digital, food and wine, agribusiness, tourism and hospitality sectors, supporting audience development projects, innovation, strategic marketing consulting, new business development and media relations. Our clients include: Gruppo Veronesi Pollo Aia, Gruppo Giancarlo Perbellini (Casa Perbellini, Locanda 4 Cuochi, Dolce Locanda, Ristorante al Capitan della Cittadella, Tapasotto, Pizzeria Du de Cope), Gruppo Glee Room Decor (Corte Realdi Verona, Cinque Rooms), Edizioni Informatore Agrario, Vecomp Software, Monforte Digital Agency, MOT Bistrot. It is among the founders of the network “Retail Coaching and Acceleration”, the first accelerator for innovative projects in food retail and luxury food, together with Lumen Design, Calistri&Partners and LdB Architettura.
Venture Partners: the area that develops and accelerates digital start-ups in the cultural sector. Works directly with high potential companies, providing them with resources, management, opportunities for access to investment capital, international relations and business development. The first start-up, founded in October 2013, was ARtGlass srl (Monza), a leading developer of Cultural Heritage augmented reality experiences based on wearable devices (smart-glass) and a patented solution which already exists in 12 cultural sites in Italy and Switzerland, with 300,000 users in 2016.
The second one, Sooeasy Group, has patented Penguinpass, a smart solution for access to cultural sites and events, and is unique internationally.
Capitale Cultura is a certified business accelerator and listed in the register of the Lombardy Region in the Re-startup program, under which it has already supported many innovative companies.
