AUGMENTED REALITY ON THE GRID AT THE NATIONAL RACING CIRCUIT OF MONZA!

HomeWorksArt and cultureAUGMENTED REALITY ON THE GRID AT THE NATIONAL RACING CIRCUIT OF MONZA!
28 April 2016

13103279_641634112653883_7017716301714574893_nMonza is the first racetrack worldwide to adopt Augmented Reality in order to immerse visitors in a unique and exciting experience. Since 29 April, guided tours will feature a new opportunity: thanks to the ARTour, it will be possible to travel across the circuit’s buildings accompanied by an expert guide that will activate, at the 7 main points of interest, special multimedia glasses to show 3D reconstructions, historical videos and stories related to the track and to the world of motorsport.
The famous statue of Juan Manuel Fangio will come alive; visitors will be “teleported” to the track in the 1950s thanks to the videos and photos preserved in the Circuit’s Historical Archive; they will relive Michael Schumacher’s epic farewell to racing.
The ARTour can be booked at the circuit’s Infopoint all week since 10 am to 6 pm, and can be integrated with a track lap on bicycle, minivan or on a supercar driven by a professional.
Info: www.monzanet.it/eng, ph. +39-334/7068137.13076711_641634025987225_1639411709601036150_n

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