For GAL Terreverdi Teramane in Mosciano Sant’Angelo, Teramo, we developed a project aimed at creating a new tourist destination called “Terramàne.” Our role included the creation of the entire visual identity: logo and variations, tagline, promotional videos, a photo shoot, website, and social media presence.
We also devised a strategic communication plan, designed and produced communication materials, and managed media relations through an Educational Tour and the purchase of advertorial spaces. In addition to these activities, we developed an Augmented Reality map through a WebApp for smartphones, highlighting points of interest in each of the 21 municipalities participating in the GAL.